Programme overview
Helping High Streets
Supporting a critical area of Oxfordshire’s economy
Helping High Streets is a new programme designed to boost the prospects of businesses based in Oxfordshire’s high-footfall locations. Running until the end of March 2026, this initiative offers tailored support to help high streets remain vibrant and resilient.
What is the programme about?
Helping High Streets focuses on businesses operating in traditional high street settings – from rural market towns to Oxford’s bustling city centre. The programme recognises the vital role these businesses play in community life and the wider economy.
How will it work?
Helping High Streets is set to enhance the prospects of dozens of high street organisations through a mixture of support delivery styles – this includes:
- Place-based support: We’ll deliver targeted support in one key area within each district.
- Vale of White Horse: Faringdon
- South Oxfordshire: Watlington
- Oxford City: Cowley Road
- West Oxfordshire: Carterton
- Cherwell: Kidlington
- Online resources: Additional support will be available online for eligible high street businesses across the county. Full details will be announced soon.
Why is this important?
High streets are more than retail – they represent a diverse mix of enterprises and are central to the Government’s commitment to strengthening the everyday economy. Helping High Streets aims to ensure these areas continue to thrive for residents, visitors and businesses alike.
Who can benefit?
Businesses operating from a high street location, such as retail, leisure, hospitality and service businesses are eligible for this additional programme delivered by Enterprise Oxfordshire.
Register an interest in the programme
“High streets are the heartbeat of our communities, and this programme is about giving them the support they need to thrive.
“By working closely with our district councils and offering tailored, place-based support alongside wider online resources, we aim to help businesses adapt, grow and remain vibrant in a changing economy.
“Enterprise Oxfordshire Business is committed to backing this crucial area of our local economy, ensuring our high streets continue to play a vital role for residents, visitors and businesses alike.”
Helen Brind – Head of Business and Skills for
Enterprise Oxfordshire
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